Founded 1998

About Integrated Growth

Integrated Growth offers organizational effectiveness and leadership consulting across the health care, wellness, and outdoor industries. With a team of highly skilled consultants and coaches we build award winning leadership development programs, facilitate strategic planning and team development initiatives, and provide coaching for leaders and their teams.

The name Integrated Growth is based on the premise that all growth, whether personal or organizational, is integrated: combining or coordinating separate elements so as to provide a harmonious, interrelated whole. Together we are whole!  






Get to know our team


Integrated Growth is made up of a consortium of highly trained and tenured consultants, facilitators, and coaches each with over a decade or more applied experience. Assignments are determined by availability, area of expertise, and cultural fit. 

Gretchen Reid

Founder and Principal of Integrated Growth

Gretchen has 30 years of experience working with teams and organizations in the areas of strategic planning, team effectiveness, organizational development, and executive coaching. For more information, please visit her LinkedIn page: https://www.linkedin.com/in/gretchenreid/

Tracy Graf 

Communications Expert

Tracy has 17 years of leadership experience in senior marketing and public relations roles with prominent corporations. She led teams of communications professionals for prestigious international brands such as Vail Resorts, Life Time Fitness, Disney on Ice and Ruder Finn Public Relations.

Carol Pfeiffer, PCC, CPCC, SPHR

Executive Coach & Leadership Consultant

Carol provides executive & career coaching, and team facilitation, including Shift Positive 360 assessments, and diversity, equity & inclusion guidance. Carol has over 20 years in senior human resources roles at Fortune 500 companies such as Vail Resorts, SC Johnson and Rockwell Automation.

Maria Betencourt

Business Development Executive

Maria has 30 years of experience as a business development executive. She is creative and results-oriented with exceptional communication and analytical skills, effectively increasing revenue and boosting profitability.  https://www.linkedin.com/in/mcbetancourt519

Milla Collins


Milla Collins writes about the ever changing landscape that is our lives. She is ever so curious about how we all connect the dots and improve our lives, in business and beyond. Milla uses her perspective to bring clarity to ideas that help businesses share and promote their vision.



It is our belief that every leader is human first, every team is made up of people who care, and every organization has a heart at it’s core. Organizations, whether for-profit businesses, non-profits, or communities of any kind are living organisms that have a heart beat all their own, they have a culture (deliberate or default), and they live and breathe….which means they can grow, they can change, they can be transformed….and they can TRANSFORM!   

Our mission is to advance health and wellbeing around the world through innovative leadership development.

Message from our Founder

I believe everyone is a leader and when leaders align we transform our own experiences as well as that of others.

Over my 30 years in consulting and facilitation I have seen how the influence of a leader can either make or break the achievement of an entire organization’s goals.

As I focus on making a real difference in this world I have come to realize that one person cannot do it alone. Just about everything we do in this life requires us to come together and work together toward a desired end.

The greatest innovations and large scale changes come out of teams who truly excel. I want to be that catalyst for your team to make a difference – A Real Difference in this world!

I look forward to working with you and your team!

– Gretchen Reid


Gretchen holds an MS in Career and Human Resource Development from Rochester Institute of Technology and a BA in Psychology and Certificate in Business Management from the University of Rochester. She is certified in MBTI, DiSC, EVoK, Mental Health First Aid, and versed in Insights and other style inventories and 360 assessments.